Blog Tour Companies–Professional Virtual Tours

Today’s post continues our series on author marketing and our ongoing look at virtual book tours. In addition to setting up tours yourself (or through your publicist, if you have one), you may want to consider hiring a company to arrange a virtual book tour for you. Booking with a virtual tour company does cost money, but it also gives you access to high-traffic blogs and readers with an interest in your genre. More importantly, a tour company can increase your visibility by exposing your work to people who don’t already know you.  Here are some tips for arranging a successful

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