summary

Today, we start our in-depth look at the sections of a “book business plan” and how to write them, with a look at the “Overview” section. If you missed last week’s overview, you can find it here. Authors should prepare a business plan for every book. The plan doesn’t have to be written (though it tends to be more valuable as a road map and a reference if it is). Business plans are helpful for authors, regardless of publishing path, and sometimes, writing the plan can help the author decide between traditional and self-publishing. Analyzing where the book fits in the marketplace, as well as