Crafting Elevator Pitches, Part 2

Last week, we took a look at the elements of a winning logline-style elevator pitch. Today, we’re looking more closely at how to apply them and craft the pitch itself. To recap, the elements you’re looking for are your novel’s protagonist, active antagonist, stakes, and high concept. And remember: the high concept might or might not make it into your pitch, but you need to keep it in mind. Remember, also, that a logline pitch is merely the start of a conversation with an editor, agent, or reader. For that reason, it shouldn’t be long – a single sentence, or a single

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